What to consider when finding a co-founder for your startup

Finding a co-founder for your startup can be a critical decision, as a co-founder can play a key role in…

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What to consider when thinking of fundraising for your startup

Raising capital for a startup can be a complex and time-consuming process. Here are a few key considerations to keep…

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So I’ve started a business, now what?

Having a mentor is not a sign of weakness; it is a sign of having the right mindset for success Throughout…

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How Brand Recognition Boosts Customer Loyalty

How Brand Recognition Boosts Customer Loyalty Traditionally, I have found that the concept of brand recognition is either often overlooked by…

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Why Continual Brand Investment is Paramount to Your Success

Why Continual Brand Investment is Paramount to Your Success When thinking of branding, a majority of individuals, including seasoned business professionals…

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Top 2 reasons brand strategy is important to your business

We live in such a fast-paced “I need it now” society that often, as business leaders, we find ourselves making…

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